An extremely positive result for the 57th edition of the Salone del Mobile.Milano, both in terms of attendance and in terms of the quality of trade relations, is testament to its power of attraction and its capacity for involvement and excitement, palpable in the exhibition pavilions right from the off. 434,509 attendees, in 6 days, from 188 different countries, made for a 17% increase compared to the 2016 edition, which last featured the biennial kitchen and bathroom exhibitions, and an increase of 26% compared with the 2017 edition.
This edition has shown, yet again, that the Salone del Mobile is not just an exhibition but, especially, that it is a demonstration of how business culture and team work within a sector, along with its creative and productive fabric, can be drivers of excellence.
“We are extremely proud of the success of this event and of the level of professionals who have come to this edition, proving that the Salone del Mobile is a global benchmark. A unique event, in which business and culture become the virtual model for an Italy that functions, where the industrial system and the institutions are working in sync towards a common goal”, said President of the Salone del Mobile Claudio Luti. “Over the last few days we have witnessed the very best creativity, products and capacity for innovation and narration – showcased by displays with all the evocative power and enchantment of the very best theatrical sets.
This means that we are now ready to start thinking about the next edition, with even greater commitment to maintaining our acknowledged leadership of identity and values and responding to business and market demands Recognition of the importance of the Salone del Mobile and the furnishing sector was also attested to by the presence of senior government and institutional figures, demonstration of the fact that the Salone is one of the drivers of the Italian economy, thanks to the fruitful relationship between business, city and region that it fosters year after year.
The enthusiasm and desire of all the actors involved to work towards maintaining the centrality of the event on the international stage of furnishing and design events was more marked than ever at this 57th edition. 1,841 exhibitors, 27% of them from 33 other countries, showcased their products at the Salone Internazionale del Mobile, the International Furnishing Accessories Exhibition, EuroCucina and the International Bathroom Exhibition, plus the 650 designers under 35 featured at SaloneSatellite – three of whom were presented with the SaloneSatellite Award. The next edition will be held in Milan from 9th to 14th April 2019.